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The Modules We Cover
Create data-driven Facebook Ad Campaigns, learn the science behind the data-driven method and understand how we optimize/scale Facebook Ads.
Phase One
The guiding principles for successful Facebook ads and the different metrics that come together to form the method behind the system.
Phase Two
The ways we can use data-driven decision-making to make changes to campaigns, ad sets, and ads purely off data, not intuition or personal experience.
Phase Three
The protocols for cutting ad sets and ads. We cover the exact rounds of cuts we make to remove low performing ads & ad sets so we can raise our result average and lower the cost per result on our ads.
Phase Four
We uncover the scaling methods, how to rapidly increase your results, how to scale without resetting the learning phase, and how to consistently scale campaigns/ad sets daily without significantly raising the cost per result.
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